The Glare Design Assessment helps teams spot weak validation, stakeholder friction, alignment gaps, and assumptions that scale without measurable learning—so you have a clearer starting point for improvement.
About 5 minutes · Team-based · Diagnostic snapshot you can act on
Take the Design AssessmentSplits the customer journey into pre-purchase, purchase, and post-purchase phases and overlays psychological mechanisms like mental shortcuts on each one. Useful when an operational journey map is missing the why behind customer choices and you need a behavioral-science layer.
David Susman (Verywell Mind) explains cognitive biases and how they shape thinking and choice. Useful when a team needs a starter list of biases to review their decision processes against.
Itamar Gilad makes the case that PM, design, and engineering trios should lead products, not bosses or single roles. Useful when leadership is unclear about who should make product calls.