Hi everyone, we've got something different for you this week. 

Over the last year, the ZURB team has been building something we believe product and design teams genuinely need right now.

Today, we’re excited to officially release Glare. It helps product and design teams make better decisions while their work is still in progress. AI is speeding up output, but many teams still struggle to measure what works, align stakeholders, and prove impact.

We see that teams still struggle with alignment, prioritization, and knowing what direction is actually worth pursuing.

That’s where Glare comes in. 

Glare is designed to help teams:

• Define what actually matters
• Understand what users are responding to
• Measure meaningful UX signals
• Compare concepts, flows, and messaging
• Reduce opinion-driven decisions
• Connect design work back to measurable outcomes
• Maintain momentum without losing clarity

The framework combines UX metrics, decision maps, AI workflows, and assessments to help teams test ideas faster, reduce guesswork, and turn product decisions into measurable results.

We believe that AI accelerated output faster than most teams can evaluate it. Teams need better ways to capture feedback and UX metrics to make stronger product decisions.

Thanks for being here and supporting the work along the way. We’re excited to finally share Glare with you and even more excited to watch it evolve with the community.

Cheers,
The ZURB Team

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