HELIO GLARE, DESIGN UNDER PRESSURE #68
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In our work, (over the last couple decades) its become clear that leadership has a strong voice, but what lacks how that voice is actually used. The fog happens when leadership stays at the surface, metrics stay disconnected from the experience, and the work keeps moving without getting clearer. The outputs stack up, but decisions don’t get easier. This week gets into what actually makes things move. Leadership in the work itself, experience as the foundation of your data, and metrics that lead to action. Excited to dive deeper.
Bryan |
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Jeff Humble reframes design leadership as something you do, not something you’re given. It comes from balancing vision, hands-on experience, and clear thinking to guide teams toward better outcomes. When those three work together, leadership becomes visible in how decisions get made and how the work improves.
DEEP CUT: Vision without craft drifts, craft without logic stalls, and logic without vision kills momentum. The shift is noticing where you default, and bringing the other two back into the work so leadership actually moves things forward. |
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Jeremy Spijker lays out how different metrics serve different needs, from investor updates to day-to-day GTM decisions. It’s a helpful breakdown, but it misses the layer everything depends on: user experience. When you add UX metrics like what people feel, how they behave, and whether they succeed, the rest of your data starts to make more sense and becomes easier to act on.
DEEP CUT: If people are confused, hesitant, or failing tasks, those problems quietly distort every metric that follows. Fix the experience first, and your numbers stop fighting you. |
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Jenny Chang pushes designers to define clear, measurable metrics that connect their work to real user impact. It’s not about tracking for the sake of it, but using data to guide decisions, improve experiences, and show how design moves the business. When metrics are tied to actual user outcomes, teams can see what’s working and adjust quickly.
DEEP CUT: The move is using metrics as a trigger, not a report. If the data doesn’t lead to a different action, it’s just noise. |
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Got a flow you’re not sure is actually working? Send it over. We’ll map the key moments where it either drives impact or falls flat.
Reply and we’ll dig into it with you.
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